Available for new projects
Designing products that feel inevitable.
I'm Ava — an independent product designer. A decade of turning ambitious ideas into calm, considered software for teams that care about the details.
- 10+
- Years in product
- 40+
- Products shipped
- 12
- Awards & features
Selected work
Recent projects
A few things I've designed and shipped with teams over the last three years.
Lumen Banking
↗A ground-up redesign of a consumer banking app — clearer money flows, a calmer dashboard, and a design system that scaled to 60+ screens.
Orbit Analytics
↗Dashboards that make complex data feel obvious at a glance.
Field Notes
↗An editorial CMS for journalists, built around speed and focus.
Maker Market
↗Brand and storefront for a marketplace of independent makers.
About
The best interfaces get out of the way — so the work can speak.
For ten years I've partnered with founders and product teams to turn fuzzy ideas into shipped software. I care about the seams: empty states, loading moments, the copy on a button.
I work end to end — research and strategy through high-craft UI and the front-end code that makes it real.
- Product strategy
- Interaction design
- Design systems
- Prototyping
- Front-end code
- Workshops
Experience
- 2021 — Now
Independent designer
Ava Ritter Studio
- 2018 — 2021
Design lead
Lumen
- 2016 — 2018
Senior product designer
Orbit
- 2014 — 2016
Product designer
Field & Co.
Let's work together
Have something remarkable in mind?
I take on a few projects each quarter. Tell me what you're building — I reply within two days.
hello@avaritter.com↗